Tag Archives: By Sarah Hyndman

Design Week: “Punk was the anti-Helvetica”

Design Week, sarah hyndman

Typographer and graphic designer Sarah Hyndman, author of Why Fonts Matter, will be giving a talk this month about the power of typefaces in the punk era, part of the current Graphics of Punk exhibition on at the Museum of Brands.

We speak to her about how punk democratised design, and why Snapchat is the modern-day equivalent.

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Wine and Type Tasting event photos

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By Sarah Hyndman

Do You Judge a Wine by its Label?
Would you like us to host a wine & type tasting for your Christmas do? Find out more.

We had a fantastic Wine and Type Tasting event at Laithwaite’s Arch with Bankside Design District for the London Design Festival. Here is a glimpse of the evening, all the photos are by David Owens. There will be a second tasting on Tuesday 27th September and a Christmas one is planned on 8th December. Find out more here. 

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“Surprising and very interesting” Richard, “Fascinating” Cherry, “Illuminating” Piers, “Intriguing” Clare, “Very different but rewarding” Lee, “Fun and informative” Sara, “Really interesting! Surprisingly scientific” Rachael, “It was fabulous, surprising and delicious!” Syd.

“More than an excuse for weeknight drinking, wine was a clever example of the influence of typeface … don’t worry; you don’t need to be a typography nerd” Digital Arts

“It was certainly an eye-opener to realise that so much of what we taste is influenced by our other senses” SEEN London

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Wine and Type Tasting with Sarah Hyndman   Wine and Type Tasting with Sarah Hyndman   Wine and Type Tasting with Sarah Hyndman

 

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Typographic Time Machine collection at the V&A

Typographic Time Machine workshop at the V&A #TimeType

Typographic Time Machine workshop at the V&A #TimeType Typographic Time Machine workshop at the V&A #TimeType

By Sarah Hyndman

The Typographic Time Machine collection popped up at the V&A at the weekend and we filled the space with amazing letters. A full blog post will come soon (after the festival has ended), meanwhile here is a glimpse of what happened.

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Programme of Type Tasting events for the London Design Festival

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By Sarah Hyndman

Type Tasting founder Sarah is on a mission to make typography fun and engaging for everybody, not just designers. She specialises in making the complex topic accessible with originality, humour, a dash of theatre and lashings of audience participation. She delivers interactive talks and events with games and demonstrations that inform, entertain and challenge your preconceptions.

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Take home tasting notes, spot prizes and type specimens

What's Your Type?

What’s Your Type?

The one-hour workshops taking place on Wednesday 21st September for the London Design Festival are fun and intensive sessions in which you will explore typefaces and what they communicate independently of the words they spell out. You will create your own tasting notes to take home along with a certificate, and we are delighted to have spot prize tickets to the Museum of Brands and type specimens from type foundry Fontsmith.

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Games, talk and book signing at Tate Modern

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Why Fonts Matter
Games, talk and book signing with Sarah Hyndman

Tate Modern
The Terrace shop
Friday 16th September
6–7pm drop-in games and demonstrations
7–7.45pm talk and book signing

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What’s Your Type? Learn about typography at the London Design Festival

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What’s Your Type?
Learn how to choose fonts with confidence in an intensive and fun one-hour workshop. Take part in experiments as you create your own set of tasting notes based on latest research results. Become part of the discovery process as we prove that a typeface can transform the meaning of your words—that it’s not just what you say it’s the way that you say it. Continue reading

Gothic type in fashion, New York Times

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Vetements, Brioni and Kanye Agree: It’s Gothic Time
New York Times, August 9th
By Max Berlinger

“It’s been used for some of the most sacred texts in the Western world,” said Michael Bierut, a partner at the design firm Pentagram and a senior critic at the Yale School of Art. “At the same time, it’s used by biker gangs, street gangs, heavy-metal groups and death-metal groups. It seems like Satan has come to own it more than God.”

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