The one-hour workshops taking place on Wednesday 21st September for the London Design Festival are fun and intensive sessions in which you will explore typefaces and what they communicate independently of the words they spell out. You will create your own tasting notes to take home along with a certificate, and we are delighted to have spot prize tickets to the Museum of Brands and type specimens from type foundry Fontsmith.
The World’s Most Expensive-looking Font Might Surprise You
By Madeleine Morley for AIGA
When you hear the word “luxury,” it’s easy to conjure up the colors gold, silver, and velvety purple; yet when it comes to typography, what we associate with wealth is less clear-cut. For the ancient Greeks, rare and precious purple ink came from sea snails found deep in the ocean, a dye so difficult to obtain it was reserved for kings. We don’t mine the sea for letters of the alphabet though, so what’s the typeface equivalent of purple ink, the fanciest looking font?
‘Couture’ by Stephen Boss
“I decided to use process as my playground. My wife is a milliner, so I had fine woolens, clasps and closures at my fingertips. I opted to begin with my geometric typeface Embauhaus as the undergarment, then I cut out a few letterforms to create a “pattern.” Sticking to my process plan, I allowed the pins to remain, like a haute couture garment in the works. After cutting out the select letters, I then added the ‘construction’ elements such as measuring tape, the clasp, additional pins and spool of thread.”
Type Tasting Blog 