Tag Archives: By Sarah Hyndman

Brilliantly bizarre event

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“This brilliantly bizarre event seems like it could be plucked straight from Willy Wonka’s chocolate factory. Uncover the personalities of your favourite fonts and learn more about your own through a series of multi-sensory games at the V&A.”

Type Tasting at #3 on Rockett St George’s Our Favourite Things to See and Do at This Years London Design Festival

Pop-Up Preparation: A Type Tasting Event Teaser

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Hello it’s Natalie again, with my final blog post before the London Design Festival Pop-up event! We’re very busy in the studio today, putting together the final touches ready for everyone to come along and have a play with type tomorrow. If you’d like to know why those final touches include 1,800 chunks of chocolate, then carry on reading!

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Meet the Type Tasting team: Michelle

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Meet some of the Type Tasting team who will be taking you through the games and experiments live at the V&A for the London Design Festival on the 19th and 20th September. Find out more about the event here. Here we showcase the work of fine artist Michelle Loa Kum Cheung.

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Meet the Type Tasting Team: Zara & Eugenie

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Meet some of the Type Tasting team who will be taking you through the games and experiments live at the V&A for the London Design Festival on the 19th and 20th September. Find out more about the event here. Here we showcase the work of freelance designer and writer Zara Arshad and volunteer Eugenie Smit.

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Pop-up Preparation: A Type Tasting Event Teaser

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Hello it’s Natalie again! Here I am giving you another glimpse into the wild and wonderful things that I’ve been up to in the Type Tasting studio this week. If you’d like to find out how sixteen carefully wrapped parcels and a rather cheeky looking answer box are going to be involved in this weekend’s event, then carry on reading.

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Meet the Type Tasting Team: David & Charlie

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Meet some of the Type Tasting team who will be taking you through the games and experiments live at the V&A for the London Design Festival on the 19th and 20th September. Find out more about the event here. Here we showcase the work of professional photographer David Owens and graphic designer Charlie Watson.

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Pop-up Preparation: A Type Tasting Event Teaser

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Hello I’m Natalie, and this week I’ve been busy helping the Type Tasting studio, creating the games and experiments for the Pop-up Type Tasting event at the V&A for the London Design Festival on the 19th and 20th September. Find out more about the event here. Here I’m going to give you a sneak peek of what we’ve been up to!

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Meet the Type Tasting Team: Raissa & Michelle

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Meet some of the Type Tasting team who will be taking you through the games and experiments live at the V&A for the London Design Festival on the 19th and 20th September. Find out more about the event here. Here we showcase the work of hand letterer Raissa Pardini, and designer and illustrator Michelle Mildenberg.

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Meet the Type Tasting Team: Miho & Manolya

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Meet some of the Type Tasting team who will be taking you through the games and experiments live at the V&A for the London Design Festival on the 19th and 20th September. Find out more about the event here. Here we showcase the work of London based designer Miho Aishima and photography graduate Manolya Isik.  Continue reading

Can a font set the mood?

Cory Arcangel

If fonts were to play the starring roles in a movie, how much would they tell you about each scene?

In this movie the fonts set the scene, provide the sound track, tell the the story and alter the mood. What do the typefaces tell YOU about this story as it unfolds? Take the survey and tell us at the end, here are some of the suggestions so far:

“A very messed up zombie-rom-period-action clip”
“About a normal guy, where something horrifying happens and then he has to fight for his life”
“Bizarre coming of age story”
“Harry Potter kind of thing but not as dark and with sort of a whimsical ending”
“Tons of action and probably explosions of some sort”
“In the end, everything works out and he gets the gal”

Do you agree?

Competition
At the end leave your email address for a chance to win one of the remaining signed copies of the limited first edition of The Type Taster: How Fonts Influence you to be posted to wherever you live.

Click here to take the survey.