The Type Taster: How Fonts Influence You by Sarah Hyndman has become a self-publishing success story. It was published in February 2015 to great reviews and has now been picked up by Penguin/Random House who will publish the next edition early in 2016. This is a book about why fonts matter written for type consumers—all of us—which brings the appreciation of fonts to a wider audience.
The self-published edition has exclusive features and is now only available for a limited time. It includes a pair of ‘font goggles’ (3D glasses), which you can use to reveal the ‘secret’ messages communicated by fonts.
This limited edition comes in five cover options: each features a different font and you can read your personality analysis based on your cover choice. With only 400 of each cover the two most popular are selling out fast.
“I never thought a book on Typography would make me laugh so much”Caryl Jones
“This is a fun romp through the world of typography—its evolution and application in today’s visual world that will make you think and make you laugh. This hugely enjoyable book is engaging, insightful and entertaining. Highly recommended”Caryl Jones, Communications consultant.
“This book is great! It’s an easy read which will go down a treat with designers and enthusiasts”Geraldine Marshall, Type Talk coordinator & member of the typographic hub, BCU.
“I really enjoyed that and learned a lot”Vinita Nawathe, Public policy analyst.