Can typefaces represent values such as liberty, equality and truth?
You gather a great deal of meaning about the words a person says from their tone of voice. Are they happy, truthful, authentic? Typefaces/fonts influence your interpretation of the words you read in a similar way. When the font and words are in harmony you are more likely to trust them. When they don’t match the words can feel less authentic.
This is a new survey exploring which fonts best communicate some of the core American values taken from the Declaration of Independence. Very early results are in (you can see them at the end of the survey), although not enough people have yet taken part for these to be meaningful. Full results will be published when enough people have taken part. Do you think your answers will match the majority?